Luxury isn’t declining, it’s concentrating among high-net-worth consumers who prioritize experience, authenticity, and exclusivity. South Florida has emerged as the epicenter of this shift, fueled by global wealth migration and its established affluent Hispanic market.

Everything I’m about to share comes from knowing this market: growing up there, building a career in the island and in the mainland, and spending nearly two decades helping companies navigate it.

Some reputations are built through marketing. Metro Group Corp.’s was built through four and a half decades of showing up - maintaining hospitals, corporate campuses, and commercial facilities across Puerto Rico through economic cycles, natural disasters, and everything in between. Family-owned since its founding, Metro Group is not just a player in Puerto Rico’s commercial facilities management sector. They are part of its foundation. What they needed was not more recognitio